Our manifesto

Advertising is noisy.
We don’t add to it. We cut through it.
By not just placing ads, but engineering impact.

Every dollar? Calculated.
Every placement? Laser-focused.
Every move? Built to outperform.

This isn’t business as usual. It’s a mission, and we’re steering the wheel.

But the future isn’t built alone. It’s built as a collective win, with marketers, data scientists, and advertisers aboard- who know the stakes and are ready to propel and reach heights.

With a fresh identity, we’re ready to align stars in the ad-tech universe and take you along for the ride.

With technology at the centre, we are ready to launch.
Our radar? Recalibrated. 
Our trajectory? Infinite. 
The mission?

Make every ad spend count through decisions tha transform the future of ad-tech: boldly, fearlessly, sustainably.

Buckle-up, because together we’re going to reach stellar heights.

Our Story.

Sometime back in 2012, we— my brother and I who had worked in and built ad-tech unicorns before— took a hard look at the ad-tech landscape and saw a glaring gap: inefficiencies, wasted ad spends, and under-utilised potential.

We knew it could be better, so we bootstrapped our way to building something honest. Something transformative. With a handful of determined minds and an unwavering belief in the power of technology, we set out to redefine ad-tech. Today, that belief drives our mission to ignite advertisers' maximum potential. And we do that through data-driven marketing, fuelled by cutting-edge ad-tech, all with the brightest minds in the game.

15+

years in the industry

53+

customers served

34+

global employees

We take flight to leave a mark.

Our vision

To elevate marketing standards through conscious decisions that prioritise both business and environmental sustainability— delivering impact, one impression at a time.

Our mission

To push the limits of advertising technology by building solutions that keep advertisers at the heart of everything we do.

Read our manifesto

Technology is our command centre.

explore our technology

Technology is our answer to (most definitely) everything.

From marketing data analysis, planning and activation, to measurement and optimization, we harness our very own proprietary technology ‘Pulse’ to make calculated ad-spends that deliver results, every time.

A yellow light shining on a black background.

Environmental sustainability on our radar.

Sustainability isn’t a choice, but a responsibility that we take very seriously. We're committed to reducing waste and maximizing efficiency in every aspect of our work.

Explore SUSTAINABILITY